The 24/7 Sales Series
A Virtual Education Series
You know your agency is the best choice for clients, but does your referral partner know? In this four-part series, 24/7 Solutions breaks down the high-performance sales architecture used by top-tier home care agencies. From mapping out your referral providers to mastering the 70/20/10 sales call and tracking the metrics that result in revenue, this virtual series provides the tools you need to transition from a passive sales person to a proactive sales leader.
You know your agency is the best choice for clients, but does your referral partner know? In this three-part series, 24/7 Solutions breaks down the high-performance sales architecture used by top-tier home care agencies. From mapping out your referral providers to mastering the 70/20/10 sales call and tracking the metrics that result in revenue, we are providing the tools you need to transition from a passive sales person to a proactive sales leader.
Live attendance is encouraged! A recording will be sent to all registrants - including registrants after live dates!
Purchase 1 session or bundle all 3 for a discounted rate!
Session 1: Mastering the Referral Map - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 21 2026
Don’t waste your time chasing dead leads. In this session, we learn how to map out your local market, categorize providers into tiers, and identify referral providers who will sell for you. We’ll show you how to research a business’s specific pain points so you walk in as a problem-solver, not just another visitor or sales person.
Session 2: The Sales Process Blueprint - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 28 2026
Are you selling with confidence? This session breaks down the mechanics of interactions with your referral providers, from customizing your recommendation to the final "ask." We’ll show you how to confidently ask for business and start selling the benefits that make you the first person a referral provider calls.
Session 3: Build Your Sales Infrastructure - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 4 2026
How do you turn a referral provider into a champion for your agency? In this final session, we explore the transition from transactional visits to collaborative partnerships. We’ll discuss metrics that matter and how to nurture relationships so your pipeline is never empty.
Session 4: The Referral Revenue Engine - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 11 2026
Elevate your sales experience with an advanced session that moves beyond sales activities and focuses on strategic account growth. Learn how to identify and target your highest-value referral partners, how to influence behavior using the psychology behind referrals, and how to turn raving fans into ambassadors for your agency. We will discuss the importance of thinking like a business owner, analyzing your agency through a competitive lens, and becoming an organized solution for referral partners.
The content provided in this resource is the exclusive intellectual property of 24/7 Solutions. Redistribution, sharing, copying, or reselling any part of these materials, including digital sharing via email, shared drives, or public forums, is strictly prohibited without explicit written permission from 24/7 Solutions.
Session 1: Mastering the Referral Map
1:00 PM EDT/12:00 PM CDT, Wednesday, October 21
Don’t waste your time chasing dead leads. In this session, we learn how to map out your local market, categorize providers into tiers, and identify referral providers who will sell for you. We’ll show you how to research a business’s specific pain points so you walk in as a problem-solver, not just another visitor or sales person.
Recording will be sent to all registrants after the live date!
Session 2: The Sales Process Blueprint
1:00 PM EDT/12:00 PM CDT, Wednesday, October 28
Are you selling with confidence? This session breaks down the mechanics of interactions with your referral providers, from customizing your recommendation to the final "ask." We’ll show you how to confidently ask for business and start selling the benefits that make you the first person a referral provider calls.
Session 3: Build Your Sales Infrastructure
1:00 PM EDT/12:00 PM CDT, Wednesday, November 4
How do you turn a referral provider into a champion for your agency? In this final session, we explore the transition from transactional visits to collaborative partnerships. We’ll discuss metrics that matter and how to nurture relationships so your pipeline is never empty.
Session 4: The Referral Revenue Engine
1:00 PM EDT/12:00 PM CDT, Wednesday, November 11
Elevate your sales experience with an advanced session that moves beyond sales activities and focuses on strategic account growth. Learn how to identify and target your highest-value referral partners, how to influence behavior using the psychology behind referrals, and how to turn raving fans into ambassadors for your agency. We will discuss the importance of thinking like a business owner, analyzing your agency through a competitive lens, and becoming an organized solution for referral partners.
You know your agency is the best choice for clients, but does your referral partner know? In this three-part series, 24/7 Solutions breaks down the high-performance sales architecture used by top-tier home care agencies. From mapping out your referral providers to mastering the 70/20/10 sales call and tracking the metrics that result in revenue, we are providing the tools you need to transition from a passive sales person to a proactive sales leader.
Live attendance is encouraged! A recording will be sent to all registrants - including registrants after live dates!
Purchase 1 session or bundle all 3 for a discounted rate!
Session 1: Mastering the Referral Map - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 21 2026
Don’t waste your time chasing dead leads. In this session, we learn how to map out your local market, categorize providers into tiers, and identify referral providers who will sell for you. We’ll show you how to research a business’s specific pain points so you walk in as a problem-solver, not just another visitor or sales person.
Session 2: The Sales Process Blueprint - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 28 2026
Are you selling with confidence? This session breaks down the mechanics of interactions with your referral providers, from customizing your recommendation to the final "ask." We’ll show you how to confidently ask for business and start selling the benefits that make you the first person a referral provider calls.
Session 3: Build Your Sales Infrastructure - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 4 2026
How do you turn a referral provider into a champion for your agency? In this final session, we explore the transition from transactional visits to collaborative partnerships. We’ll discuss metrics that matter and how to nurture relationships so your pipeline is never empty.
Session 4: The Referral Revenue Engine - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 11 2026
Elevate your sales experience with an advanced session that moves beyond sales activities and focuses on strategic account growth. Learn how to identify and target your highest-value referral partners, how to influence behavior using the psychology behind referrals, and how to turn raving fans into ambassadors for your agency. We will discuss the importance of thinking like a business owner, analyzing your agency through a competitive lens, and becoming an organized solution for referral partners.
The content provided in this resource is the exclusive intellectual property of 24/7 Solutions. Redistribution, sharing, copying, or reselling any part of these materials, including digital sharing via email, shared drives, or public forums, is strictly prohibited without explicit written permission from 24/7 Solutions.
Meet Your Host: EMILY HARLAN
VP of Business Development, 24/7 Solutions
With over 20 years of experience, Emily Harlan is a premier expert in home care sales and business development. After starting as a caregiver at Home Instead, she quickly rose to a regional leadership role, overseeing marketing and sales for six territories across three states.
Emily is renowned for achieving elite milestones, including #1 market saturation and record-breaking revenue. A specialist in direct marketing and relationship management, she excels at turning referral providers into passionate advocates. Combining hands-on experience with high-level strategy, Emily delivers actionable results that drive excellence in the home care industry.
Frequently Asked Questions
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The 24/7 Sales Series is designed for home care agency owners, operational leads, and sales people.
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Yes. All sessions of The 24/7 Sales Series will be hosted virtually.
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Although we recommend attending The 24/7 Sales Series live, all sessions will be recorded and will be sent to paid registrants.
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Yes. Each session builds upon the previous session, so we recommend attending all 3 for maximum benefit. You can register for all 3 sessions at a discounted rate of $189, a savings of $78!
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Yes, if you register for all 3 sessions after any of the live session dates you will be sent recordings of the previous sessions.
You know your agency is the best choice for clients, but does your referral partner know? In this three-part series, 24/7 Solutions breaks down the high-performance sales architecture used by top-tier home care agencies. From mapping out your referral providers to mastering the 70/20/10 sales call and tracking the metrics that result in revenue, we are providing the tools you need to transition from a passive sales person to a proactive sales leader.
Live attendance is encouraged! A recording will be sent to all registrants - including registrants after live dates!
Purchase 1 session or bundle all 3 for a discounted rate!
Session 1: Mastering the Referral Map - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 21 2026
Don’t waste your time chasing dead leads. In this session, we learn how to map out your local market, categorize providers into tiers, and identify referral providers who will sell for you. We’ll show you how to research a business’s specific pain points so you walk in as a problem-solver, not just another visitor or sales person.
Session 2: The Sales Process Blueprint - 1:00 PM EDT/12:00 PM CDT, Wednesday, October 28 2026
Are you selling with confidence? This session breaks down the mechanics of interactions with your referral providers, from customizing your recommendation to the final "ask." We’ll show you how to confidently ask for business and start selling the benefits that make you the first person a referral provider calls.
Session 3: Build Your Sales Infrastructure - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 4 2026
How do you turn a referral provider into a champion for your agency? In this final session, we explore the transition from transactional visits to collaborative partnerships. We’ll discuss metrics that matter and how to nurture relationships so your pipeline is never empty.
Session 4: The Referral Revenue Engine - 1:00 PM EDT/12:00 PM CDT, Wednesday, November 11 2026
Elevate your sales experience with an advanced session that moves beyond sales activities and focuses on strategic account growth. Learn how to identify and target your highest-value referral partners, how to influence behavior using the psychology behind referrals, and how to turn raving fans into ambassadors for your agency. We will discuss the importance of thinking like a business owner, analyzing your agency through a competitive lens, and becoming an organized solution for referral partners.
The content provided in this resource is the exclusive intellectual property of 24/7 Solutions. Redistribution, sharing, copying, or reselling any part of these materials, including digital sharing via email, shared drives, or public forums, is strictly prohibited without explicit written permission from 24/7 Solutions.